Completed past projects across diverse industries.

DTC
Launched and grew darling candle brand Mala for 3 years running ads across Meta, Pinterest, YouTube, and Google Ads. In that time, Mala expanded from a tiny DTC boutique to a candle juggernaut with presence in Indigo and Nordstrom.
Music
Did a three-month investigation into MATI's prior years' efforts to sell out their festival. As they went through a rebrand, they brought us on to investigate into the entire suite of their marketing efforts. At the end of the three-month project, we provided them with a comprehensive festival strategy, channel strategy, marketing mix, creative spring, and SOPs for them to remake their festival.
B2B
Built out the entire B2B paid acquisition program for Belgian custom merch & corporate gifting company Merchery. Ran the ad program across Linkedin, Google, & Meta while integrating with Hubspot to acquire MQLs across 7 different European countries.
DTC
Manage the ad program of vlogbrothers John & Hank Green's charity eCommerce shop. 100+ SKUs, subscriptions, influencer marketing tie ins, 4 ad plaforms. 10 million donated to chairty to date. The ad program is 3x bigger today than when we began.
DTC
An annual 3 month paid acquisition sprint to raise money for the suite of Crash Course YouTube channels. We run paid ads to generate donation money for the organization, allowing them to keep their channels free to everyone. Made 7-figures of annual donation revenue each year.
4-Wall
Manage Myo's paid acquisition program across 12 different North American locations. We integrate their ad programs with their booking software and CDP. Focus is on incremental new customer acquisition and increasing the LTV of existing customers.
DTC
Veriant was a brand new DTC company when they approached us. We setup their tracking infastructure, data feeds, and internal marketing measurement system. We then launched their ad program for 6 months across Meta, Google, and Pinterest before helping them transition to an in-house program.
DTC & Education
Worked extensively on Simon Sinek's vast online course catalog. We worked with his course management team as well as his brand identity to sell courses, programs, and modules direct to consumer. 6-figure annual ad budget.
DTC & Retail
Three and a half years in with Gozney we manage their 7-figure ad program across 7 ad networks, 7 countries, and 7 Shopify stores. Gozney's product catalog when we began working was 6 SKUs, now it's over 100 and their ad program has tripled in size.
Fintech
Launched international FinTech's ad program alongside their Head of Growth, driving MQLs across the globe. Grew their ad program across Linkedin, Meta, and Google. Integrated their paid program into their marketing automation tools and built out a creative sprint process.
DTC
Initially started with Ocean & San when they were amid a cash crunch and an unprofitable acquisition program. We've worked with them for years now, launched multiple new product lines, run ads on 4 different ad platforms, and have scaled the annual spend by 4x.
DTC & B2B
Launched Quince's B2B corporate gifting program across Meta, Google Ads, and LinkedIn. The focus on the project was driving MQLs and closed deals for the tactical and strategic sales teams within the organization. We used Meta and Google to find tactical leads for smaller deal sizes and LinkedIn for f500 leads to be closed by account executives.

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